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Any business usually includes a management team, the product manufacturers, the packaging employees, and the dispatchers. As we know, the quality of the product of any business matters the most. However, you can incorporate some trendy and classy packaging ideas to boost your business, maximize your income, and attract more customers. Let’s take a look at the following packaging ideas.
1. Eco-friendly and Reusable Packaging Ideas
Despite the quality of the products, its packaging also plays an important and effective role in boosting the business. Â Eco-friendly packaging ideas attract the most customers. For this purpose, you can use the following materials and biodegradable packaging,
- Corn-starch and mushroom packaging, as they can be naturally broken down.
- Recycled paper and cardboard tube.
- Plantable paper bags.
- Water-soluble bags.
- Strongboxes that can be reused by the customers.
These strategies and tips are not both cost-effective and eco-friendly.
2. Customized Packaging Opportunities
You can also level up any business by providing your customers with customization opportunities. It will attract more customers, as many people buy gifts for their loved ones online and they want specialized and cute packaging.
You can provide customization to your customers in different ways, such as
- Customized t-shirts in with a matching customizable box.
- Adding a birthday, anniversary, or invitation card in the box.
- Writing a special note or message.
- Right to choose the color, print, and design of the packaging.
- Adding extra charms to the packaging, such as plastic flowers, colorful ribbons, and stickers.
Before finalizing the order, make sure you communicate with your customers to understand the packaging guidelines.
3. Try Themed Packaging Styles
You can also provide your customers with the opportunity to personalize their parcels and packaging as per their choice and the needs of the occasion. For example,
- A coat and hat theme printed packaging for the graduation ceremony.
- Heart shaped-boxes and Romantic stickers for Valentine’s Day.
- Balloons and present stickers on packaging for birthday events.
By providing your customers with such unique and personalized packaging ideas, you can make their experience memorable, and enhance customer satisfaction.
4. Go For Interactive Packaging Ideas
You can maximize customer satisfaction and boost your business by introducing interactive packaging. For this purpose, you can leave a riddle, a short quiz, or a story to engage your customers effectively.
Some other options may include,
- Pasting an AR code, which on scanning customers will be directed to a short video about the behind-the-scenes and packaging of their order.
- Pasting a QR code, which on scanning customers will be directed to different uses of the product they bought.
- A puzzle on the box or packaging, which has to be solved first before unboxing.
- Discount codes for the next order, by scratching.
5. Tap Into Seasonal Packaging Ideas
You can engage your customers and maximize their reach by introducing seasonal packaging ideas. For example,
- Santa and reindeer stickers on packaging on Christmas occasions.
- Chandeliers and Lightning stickers on New Year’s Eve.
- Bunnies, eggs, and flowers theme stickers and charms for Easter.
- Bats, ghosts, and other spooky graphics for Halloween.